Trenddings

McDonald's Philippines newest ad campaign again features Alden Richards and Maine Mendoza of the #ALDUB phenomenon. The campaign is tagged Kahit Maputi Na Ang Buhok Ko #AldubKoTo  with music of the same title Kahit Maputi Na Ang Buhok Ko  composed by Rey Valera for Sharon Cuneta in 1977. The song turned gold that year. It's been 9 months since McDonald's Philippines stepped up Ronald McDonald's big shoe to create an ad campaign based on the #ALDUB phenomenon. In its first campaign Aldub Ko 'To  and Papa Na Kita #AldubKoTo , the latter has received more than 5 million views to this day. The campaign featured McDonald's Chicken ala King , which became a bestseller during the period in Sept 2015. The success of the McDonald's ad campaign paved-way to other successful ad campaigns — from bleach to sardines, milk to softdrinks, toothpaste to chocolate, insurance to bank, text to smartphone, fabcon to detergent, cookies to hotdog, shampoo to feminine hygien...

After just a day, the newest Coca Cola commercial featuring #ALDUB Alden Richards and Maine Mendoza, has received more than 400,000 views on YouTube. The Coca Cola TVC entitled Pasarapin Ang Moment Ngayong Pasko With Alden And Maine was released yesterday, 11 December 2015, on Coca Cola's YouTube Channel .

#ALDUBHappyBdayLola McDonald's TV commercial "Papa Na Kita #ALDUBKoTo" featuring the #ALDUB fictional love story between Alden Richards and Maine Mendoza, aka Yaya Dub and Dubsmash queen, has been viewed 4.9 million times to this date, in just a period of 19 days. This is so far the most viewed among McDonald's commercials on YouTube. The #AlDub McDo campaign TV commercial surpassed the record set by "Jessy Mendiola Surprises Teng Brothers" for McSpicy brand published in November 2013. This commercial is already 2 years old (and was not shown on TV?). Coming third is "Brilliant Machine Delivers Hot Meal" for the McDonald's app campaign with 1.7 million views published in March 2015. And, coming fourth is "My Father's Day Wish: #LikePapa," Featuring Niño Muhlach and his son, with 1 million views since it was published in June 2015.